MILK MARKETING IN AP –ROADBLOCKS IN CRISIS SITUATION
MILK MARKETING IN AP –ROADBLOCKS IN CRISIS SITUATION Introduction: Andhra Pradesh with over 1.1 million tons milk production in a year figures in top 5 milk producing states in India. Once very strong state for cooperative dairies, subsequently became testing ground for MAC act, producer companies’ act and the end result is near disappearance of Coop brand Vijaya and Federation milk procurement reaching record low of 25000 litres/day. The very fact that the presence of private dairies is highest in AP shows that how the political system killed cooperatives, converted few cooperatives into family controlled producer companies with blessing of the rulers at that point of time. Heritage with coterie of family controlled producer companies completely spoiled and disturbed the three tier dairy cooperative system. The end result is unhealthy competition, monopoly of private dairies, coterie operations in milk pricing. In the process the milk rates paid are lowest when compar